GOOGLE ADWORDS PAY PER CLICK CAMPAIGN MANAGEMENT
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iTechware is a full service Los Alamitos based Internet marketing firm that helps businesses of all sizes with pay per click campaign management, landing page optimization, landing page design and development, Google local business listings and Internet marketing consulting. Driven by a single mission — to help every client succeed on the Internet — we continue to awe our clients with successful strategies that tap the power of the web. We use no gimmicks, only hard work and tried and true strategies that provide real results. Whatever your needs, we strive to help your business grow to new heights through qualified exposure in front of millions of potential customers. We value the integrity of our clients and their businesses, which is why consistent communication and accessibility is a core element to our partnership with you. Our clients are not surprised that we have one of the highest customer satisfaction levels in the industry. It demonstrates our dedication to you in building long term business relationships that last.
TRUSTED PARTNERS: YOUR SUCCESS IS OUR SUCCESS!
iTechWare employs Google Adwords Qualified Individuals and we will be part of the Better Business Bureau. Our well-rounded specialists carry at least 3 years industry experience and will maintain current certification in all major search engine advertising platforms. All staff members participate in our company’s continuing education program to stay at the forefront of the ever-evolving Internet marketing industry. While iTechWare continues to grow, we remain focused in providing you quality resources for staying competitive. Our services are based on proven strategies, not quick and dirty tactics and we are committed to providing the kinds of services that really work for you. We will not recommend a service unless you actually need it. Our mission is clear; we succeed only if you do.
– Click Through Rate is the rate by which your ad is seen (called ‘impressions’) versus people who click on the ad and visit your site (resulting in possible ‘conversions’). Google penalizes you for ineffective ads by charging you more, but if the ads are effective (has a higher CTR), Google rewards you with more ad exposure for the same price.
– The rate by which customers who are visiting your site (via your ads) purchase your product or service. This is how you would quantify how effective the ads are, compared to blind ads such as TV and radio ads.
